Brand Workshop (Hattrick)

After many years of collaborating on projects for content marketing agency Hattrick’s clients, Katie Treggiden was invited to their Manchester-based offices to run a brand strategy workshop to help define and articulate Hattrick’s brand vision, service offering, target audience and new business approach. The workshop resulted in enough clarity around the agency’s offering and differentiators to undertake a visual rebrand and the adoption of a new strapline developed within the workshop, ‘Seek Beyond The Obvious.’ The process also gave the whole team a confidence boost and renewed energy and enthusiasm for their roles.