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What is Sustainability in Design?​

The design community has become increasingly focused on sustainability in recent years. Those in the creative disciplines are thinking beyond conceptual ideas and aspirations of greener, more eco-friendly products and are now actively seeking out ways to make their designs kinder to our planet. Sustainability was a major trend in the recent Milan Design Fair and it looks set to be a highlight of this year’s New Designers showcase. Our Exhibitor Survey shows that 72% of New Designers participants consider sustainability in their own design practices, with 56% agreeing that design is the most important tool we have to tackle the environmental crisis. With last year’s emerging creatives displaying everything from coffee cup holders made out of used coffee beans to an appliance that filters cooking oils to make soap, this year’s design event is set to present a new crop of environmentally-friendly designers with green products and projects.
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